Motor Bike Insurance Broker

Bennetts is a motor insurance provider established in 1930. Bennets insures over 170,000 bikers in the UK (including Northern Ireland).

Approximately 300 staff, based at its Contact Centre in Coventry, provide quotes to around 600,000 bikers per year.

Bennetts was the first company to offer online motorbike insurance quotes.

Other

In May 2003 Bennetts became a sponsor of Neil Hodgson who went on to become the World Superbike Champion later that year.

In 2005 Bennetts became the title sponsor of the Bennetts British Superbike Championship and in 2007 will be entering its third year as title sponsor.

In addition Bennetts has established relationships with a number of key industry partners including the British Motorcyclists Federation and Hein Gericke Motorcycle Clothing and Accessories.


Controversy

In the year 2009 Bennetts insurance broker was taking to court in a group lawsuit by former customers who stated that moneys owed to them by bennetts were being withheld in order to accumulate revenue via bank interest, the lawsuit is at time of writing still ongoing however the majority of the claimants have still not received there reimbursements despite some having waited for over 11 months.

Bennetts Babes

In August 2003 Bennetts launched a nationwide search to find 4 Bennetts Babes to become ambassadors for the Bennetts brand. In November 2003 the 4 winners were unveiled at the NEC’s National Motorcycle and Scooter Show and for the next year were used to represent the brand at various events around the country.

In 2005 a search was launched to find 12 Bennetts Babes to represent the brand and become Official Grid Girls for the 2006 Bennetts British Superbike Championship, which is broadcast live on ITV1, at race circuits throughout the UK.

In addition each girl signed up to a 12-month modelling contract with DLP Models, one of the UK's leading model agencies, with over ten years experience in the industry.

The Bennetts Babes took part in a photoshoot to feature in Bennetts' first ever 2007 'Bennetts Grid Girl' calendar, which is produced in association with Danilo (www.danilo.com) who currently licence Official Calendars for people such as Robbie Williams, Kelly Brook, Kylie Minogue and Jennifer Ellison.

Over 250 girls from across the country entered the search hoping to impress the judging panel to become one of the final 12.

The winners were judged on a combination of looks, personality and the ability to fulfil the role of ambassadors for the Bennetts brand.

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