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Valentino Clemente Ludovico Garavani , best known as Valentino (born 11 May 1932) is an Italian fashion designer and founder of the Valentino SpA brand and company.
Career
The Paris years (1949-1959)
Valentino became interested in men and women's fashion while in primary school in his native Voghera, Lombardy, northern Italy, when he apprenticed under his aunt Rosa and local designer Ernestina Salvadeo, an aunt of noted artist Aldo Giorgini). At 17, Valentino moved to Paris to pursue this interest with the help of his mother Teresa de Biaggi and his father Mauro Garavani. There he studied at the Ecole des Beaux Arts and at the Chambre Syndicale de la Couture Parisienne.
His first choice in Paris was Jacques Fath, then Balenciaga. He then found apprentice jobs with Jean Desses where he used to help style icon countess Jacqueline de Ribes sketch her dress ideas. He then joined Guy Laroche for 2 years. At Desses, Valentino sketched furiously, between helping with window dressing and greeting clients for the daily 2:30 p.m. private showings. Most of his early sketches were lost. At a Rome exhibition in 1991 a smattering went on display and current clients at that time such as Marie Hélène de Rothschild and Elizabeth Taylor marveled that the DNA of Valentino's style was already apparent in the layers of white pleats and animal prints.
After five years, Valentino left Jean Desses under a cloud over an incident about prolonging a vacation in St. Tropez that still makes him wriggle uncomfortably today. Rescued by his friend Guy Laroche, he joined his "tiny, tiny" fashion house. After discussions with his parents, he decided to return to Italy and set up in Rome in 1959.
Rome:(1959-1962)
In 1959 Valentino left Paris and moved back to Italy with his lover, French socialite Gerald Nanty and opened a fashion house in Rome on the posh Via Condotti with the backing of his father and an associate of his. More than an atelier, the premises resembled a real "maison de couture", being it very much on the line of what Valentino had seen in Paris: everything was very grand and models flew in from Paris for his first show. Valentino became known for his red dresses, in the bright shade that became known in the fashion industry as "Valentino red".
On 31 July 1960 Valentino met Giancarlo Giammetti at the Café de Paris on the Via Veneto in Rome. One of three children, Giammetti was in his second year of architecture school, living at home with his parents in the haut bourgeois Parioli section of Northern Rome. That day Giammetti gave Valentino a lift home in his little Fiat and a friendship as well as a long-lasting partnership started. The day after, Giammetti was to leave for Capri for vacation and by coincidence Valentino was also going there so they met again in the island 10 days later. Giammetti would shortly after abandon the University to become Valentino's business partner. When Giammetti arrived, the business situation of Valentino's atelier was in fact not brilliant: in one year he had spent so much money that his father's associate pulled out of the business, and had to fight against bankruptcy.
Breakthrough in Florence (1962-1967)
Valentino's international debut took place in 1962 in Florence, the Italian fashion capital of the time. His first show at the Pitti Palace was welcomed as a true revelation and the young couturier was deluged by orders from foreign buyers and enthusiastic comments on the press.
Then breakthrough show in Florence, Valentino started to dress the ladies of the international best-dressed crowd such as his acquaintance from the Paris years Countess Jacqueline de Ribes and New York socialites Babe Paley and Jayne Wrightsman.
In 1966, confident of his client base, he moved his shows from Florence to Rome and there, two years later, he had one of his greatest triumphs, an all-white collection, which became famous for the "V" logo he designed.
By the mid-1960s he was already considered the undisputed maestro of Italian Couture, receiving in 1967 the Neiman Marcus Fashion Award, the equivalent of an Oscar in the field of fashion. The Begum Aga Khan, Farah Diba, Jacqueline Kennedy Onassis, Lee Radziwill, Queen Paola of Belgium, Babe Paley, Elizabeth Taylor, Audrey Hepburn, Gloria Guinness, Marella Agnelli, Jayne Wrightsman, Marisa Berenson, Veruschka and Princess Margaret were already customers as well as personal friends.
Jaqueline Kennedy (1964)
At some point in 1964, Jacqueline Kennedy had seen Gloria Schiff, the twin sister of the Rome-based fashion editor of American Vogue and Valentino's friend Consuelo Crespi, wearing a two-piece ensemble in black organza at a gathering. It made such an impression that Kennedy contacted Ms. Schiff to learn the name of the ensemble's designer— Valentino. In September 1964, Valentino was to be in the U.S. to present a collection of his work at a charity ball at New York's famed Waldorf-Astoria Hotel. Mrs. Kennedy wanted to see the collection but could not attend the event, so Valentino decided to send a model, sales representative and a selection of key pieces from his collection to Mrs. Kennedy's apartment on Fifth Avenue. Mrs. Kennedy ordered six of his haute couture dresses, all in black and white, and wore them during her year of mourning following President John F. Kennedy's assassination. From then on, she was a devoted client and would become a friend. Valentino would later design the white dress worn by Kennedy at her wedding to Greek tycoon Aristotle Onassis.
1970s
Throughout the 1970s Valentino spent considerable time in New York City where his presence was embraced by society personalities such as Vogue's editor-in-chief Diana Vreeland and the art icon Andy Warhol.
The Accademia Valentino
1989 marked the opening of the Accademia Valentino, designed by Architect Tommaso Ziffer, a cultural space located near his atelier in Rome, for the presentation of art exhbitions. The next year, encouraged by their friend Elizabeth Taylor, Valentino Garavani and Giancarlo Giammetti created L.I.F.E., an association for the support of AIDS-related patients, which benefits from the activities of the Accademia Valentino.
From HDP group to Marzotto group
In 1998 Valentino and his partner Giancarlo Giammetti sold the company for approximately $800 million Euro 1.1 billion American dollars to HdP, an Italian conglomerate controlled, in part, by the late Gianni Agnelli, the head of Fiat. In 2002, Valentino S.p.A., with revenues of more than $180 million, was sold by HdP to Marzotto Apparel, a Milan-based textile giant, for $210 million.
Personal life
Love and family
Valentino and Giammetti have been together over 50 years. Neither ever discussed their relationship with anyone outside their closest circle of friends, not even with their mothers.
Athough it was discussed in the film Valentino:The Last Emperor.
Valentino's mother, Teresa, moved from Voghera to Rome to help with the business. Eventually he told both his parents that he was engaged to Italian actress Marilù Tolo, the only woman he had ever truly loved and with whom he had wished to have children.
Légion d'honneur
On Thursday, 6 July 2006 President Chirac of France awarded Valentino the final jewel in the crown of his achievements: Chevalier de la Légion d'honneur from the country where he arrived as a 17-year-old Italian boy - and fell in love with haute couture. "I am very honored", said Valentino, who has gleaned awards from across the world from his native Italy to America. "French people are charming, adorable but not extremely generous with foreigners, but they believe in what they do. I feel proud in exchange because what I did in restoration is something I did for La France." (Herald Tribune) Valentino was referring to restoring Wideville, his Louis XIII chateau outside Paris.
Patrons of Art
Both Valentino and Giancarlo Giammetti are renowned for their extensive collection of art spread among their homes around the world including Picasso, Cy Twombly, Balthus, Damien Hirst. In the 1980s they became close friends (and clients) of Thomas Ammann with whom they shared their passion for Warhol and Twombly especially, "...it was Thomas Ammann who taught us to love art...".
Luxurious Lifestyle
Valentino and Giammetti's lifestyle has always been flamboyant to the extreme. John Fairchild, editor-at-large at Women's Wear Daily and W , told Vanity Fair (August 2004): Valentino and Giancarlo are the kings of high living. Every other designer looks and says, ‘How do they live the way they do?’ I don’t think they made the money that Valentino and Giancarlo did, because Giancarlo knows how to make money. If they did, they didn’t spend the money like Valentino. No other designer ever did. When the terrorism first started in Rome - the period when the Red Brigades were kidnapping people - Valentino was riding around in a bulletproof Mercedes. And do you know what color the Mercedes was? Red. My God, I th
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